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Case Study

Fishing Events Platform

Extreme Fishing Events

The home of fishing events in the Pacific Northwest. One platform for expos and derbies across Idaho and Washington, built, marketed, and run by our team.

Visit extremefishingevents.com

The Events

Lewiston, ID

Steelhead Expo

Three days of seminars, demonstrations, and 50+ vendors at the Hells Canyon Grand Hotel, with a live steelhead derby in men’s, women’s, and youth divisions.

Lewiston, ID

King of the Confluence

A two-species derby at the confluence of the Snake and Clearwater rivers. Anglers target chinook and steelhead from boat or shore.

Davenport, WA

Sasq’ets Classic: Heroes on the Water

A multi-species derby on Lake Roosevelt hosted at Two Rivers Resort. Veterans, first responders, and tribal elders fish free.

The Challenge

  • No established event identity
  • Limited regional draw
  • Hospitality partners needed occupancy drivers
  • No recurring event framework

What We Built

  • Extreme Fishing Events platform: event pages, online ticketing, and live derby leaderboards
  • Hall of Champions results archive
  • Steelhead Expo launch, brand, and operations
  • King of the Confluence derby series
  • Host-venue partnership with Hells Canyon Grand Hotel
  • Sponsorship decks, vendor floor plans, signage, and weigh-in systems
  • Promotion across NW Fishing TV, radio, print, billboards, and paid social

In the Field

Bearded angler in camo holds a big steelhead aboard a boat on a wide river below dry, rolling hills
Steelhead derby
Smiling angler in a pink beanie beside her steelhead hanging from the scale at the derby weigh-in station, next to a sponsored weigh-in sign
Derby weigh-in
Packed seminar room at the steelhead expo, with a speaker in front of a Fish Hunt Northwest slide and a radio-station sponsor backdrop
Expo seminar series
Five smiling anglers on a boat dock hold their steelhead catch under a deep blue sky
Derby anglers
King of the Confluence Chinook Derby social post: two anglers on a boat each hold a chinook salmon below the derby logo
King of the Confluence

Results

Steelhead Expo launched in January 2025 and returned in 2026

Recurring framework, not one-off events

A second derby series added in Lewiston

Expanded to a second destination: Davenport, WA

Tiered sponsorship from $500 to $10,000

Hells Canyon Grand Hotel as host venue and lodging partner

What This Proves

Extreme Fishing Events shows how structured event programming builds a destination, driving visitation, hotel occupancy, and sponsor value that compounds each year. Because it runs on one platform, the model can repeat in a new place.

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